Futbolo \u017eaidim\u0173 rinkoje jau daug met\u0173 dominuoja \u201eEA Sports FC\u201c, o \u201eKonami\u201c kuriamas \u201eeFootball\u201c ie\u0161ko b\u016bd\u0173, kaip pritraukti daugiau \u017eaid\u0117j\u0173 ir sustiprinti savo pozicijas. \u0160\u012f kart\u0105 Japonijos bendrov\u0117 paskelb\u0117 netik\u0117t\u0105 bendradarbiavim\u0105 su itin populiaria anime serija \u201eNaruto\u201c.<\/p>\n
\u201eKonami\u201c socialiniuose tinkluose pristat\u0117 daugiau nei 4 minu\u010di\u0173 vaizdo klip\u0105, kuriame futbolo \u017evaig\u017ed\u0117s perkeltos \u012f \u201eNaruto\u201c estetik\u0105 primenan\u010di\u0105 aplink\u0105. Tarp matom\u0173 \u017eaid\u0117j\u0173 yra Neymaras, Luka Modri\u010dius ir Lenkijos rinktin\u0117s kapitonas Robertas Lewandowskis.<\/p>\n
\u0160ia proga \u201eeFootball\u201c daugelio \u017eaid\u0117j\u0173 re\u017eime pasirod\u0117 speciali kort\u0173 serija, sukurta \u201eNaruto\u201c tematikos pagrindu. Viena i\u0161 i\u0161skirtini\u0173 kort\u0173 atiteko Lewandowskiui, kuris \u201eeFootball\u201c laikomas vienu ry\u0161kiausi\u0173 licencijuot\u0173 \u017eaid\u0117j\u0173 ir da\u017enai naudojamas rinkodaros kampanijose.<\/p>\n
Tuo pat metu \u201eBarcelona\u201c paskelb\u0117 trump\u0105 vaizdo \u012fra\u0161\u0105, kuriame Lewandowskis atlieka gestus, siejamus su vienu garsiausi\u0173 \u201eNaruto\u201c persona\u017e\u0173 Kaka\u0161iu. \u012era\u0161as greitai sulauk\u0117 d\u0117mesio socialiniuose tinkluose ir tapo papildomu impulsu kampanijai, kuri orientuota ne tik \u012f futbolo, bet ir \u012f anime auditorij\u0105.<\/p>\n
Toks prek\u0117s \u017eenkl\u0173 suart\u0117jimas \u017eaidim\u0173 industrijoje tampa vis da\u017enesne strategija, kai \u017eaid\u0117jai pritraukiami riboto leidimo turiniu ir popkult\u016bros partneryst\u0117mis. \u201eKonami\u201c tikisi, kad \u201eNaruto\u201c gerb\u0117j\u0173 \u012ftraukimas pad\u0117s didinti \u201eeFootball\u201c aktyvi\u0173 \u017eaid\u0117j\u0173 skai\u010di\u0173 ir suteiks projektui daugiau matomumo pasaulin\u0117je rinkoje.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u201eKonami\u201c \u012f \u201eeFootball\u201c atved\u0117 \u201eNaruto\u201c tematik\u0105, o Robertui Lewandowskiui skyr\u0117 i\u0161skirtin\u0119 kort\u0105 \u2013 kampanija taikosi ir \u012f anime gerb\u0117jus.<\/p>\n","protected":false},"author":0,"featured_media":16473,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[6511,6507,6510,6508,6509,6506,98],"miestas":[],"class_list":["post-16472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technologijos","tag-ea-sports-fc","tag-efootball","tag-fc-barcelona","tag-konami","tag-naruto","tag-robertas-lewandowskis","tag-zaidimai"],"acf":[],"_links":{"self":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts\/16472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/comments?post=16472"}],"version-history":[{"count":0,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts\/16472\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/media\/16473"}],"wp:attachment":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/media?parent=16472"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/categories?post=16472"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/tags?post=16472"},{"taxonomy":"miestas","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/miestas?post=16472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}