Futbolo \u017eaidim\u0173 rinkoje daugel\u012f met\u0173 dominuoja \u201eEA Sports FC\u201c ir \u201eeFootball\u201c, o naujiems projektams prasimu\u0161ti itin sunku. Nemokamas \u017eaidimas \u201eUFL\u201c, kur\u012f k\u016br\u0117 Baltarusijos studija \u201eStrikerz Inc.\u201c, \u017ead\u0117jo tapti rimta alternatyva, ta\u010diau dabar kompanij\u0105 veja \u012f kamp\u0105 finansiniai sunkumai.<\/p>\n
Ambicing\u0105 start\u0105 lyd\u0117jo gars\u016bs vardai: \u017eaidimo ambasadoriumi tapo Cristiano Ronaldo, o vie\u0161umo taip pat prid\u0117jo futbolininkai Roberto Firmino, Romelu Lukaku ir Oleksandr Zinczenko. Partneryst\u0117 su \u201eWest Ham United\u201c dar prie\u0161 debiut\u0105 atrod\u0117 kaip signalas, kad projektas turi dideli\u0173 plan\u0173 ir rimt\u0105 u\u017enugar\u012f.<\/p>\n
Vis d\u0117lto rinka UFL pri\u0117m\u0117 v\u0117siai. \u017daidimas startavo 2024 met\u0173 gruod\u012f \u201ePlayStation\u201c ir \u201eXbox\u201c konsol\u0117se, v\u0117liau pasirod\u0117 ir asmeniniuose kompiuteriuose, ta\u010diau \u017eaid\u0117j\u0173 atsiliepimuose da\u017enai kartojosi kritika d\u0117l agresyvios monetizacijos ir dar ne iki galo i\u0161gryninto \u017eaidimo valdymo.<\/p>\n
Apie galim\u0105 kriz\u0119 prabilta po prane\u0161im\u0173, kad \u201eStrikerz Inc.\u201c gali imtis drasti\u0161k\u0173 etat\u0173 ma\u017einim\u0173. Skelbiama, jog atleidimai gali paliesti daugiau nei pus\u0119 darbuotoj\u0173, o tai reik\u0161t\u0173 ma\u017edaug 250 i\u0161 400 \u017emoni\u0173 netekt\u012f ir reik\u0161ming\u0105 sm\u016bg\u012f studijos paj\u0117gumams.<\/p>\n
Pasak vie\u0161ai aptariam\u0173 \u0161altini\u0173, vienas svarbi\u0173 studijos tiksl\u0173 buvo bandymas gauti teis\u0119 naudoti FIFA pasaulio \u010dempionato licencij\u0105, ta\u010diau susitarimas ne\u012fvyko. Tokia licencija sporto \u017eaidimams da\u017enai tampa esminiu augimo varikliu, tod\u0117l jos netur\u0117jimas ma\u017eina galimybes greitai pritraukti masin\u0119 auditorij\u0105 ir reklamos partnerius.<\/p>\n
Pati studija vie\u0161ai nepatvirtino, kad masiniai atleidimai bus \u012fgyvendinti artimiausiu metu. Ta\u010diau situacija i\u0161ry\u0161kina bendr\u0105 tendencij\u0105 \u017eaidim\u0173 industrijoje: net ir gars\u016bs ambasadoriai ar klub\u0173 partneryst\u0117s negarantuoja s\u0117km\u0117s, jei produktas paleid\u017eiamas nepakankamai i\u0161baigtas, o nemokamo \u017eaidimo modelis per agresyviai stumia \u012f mikropirkimus.<\/p>\n","protected":false},"excerpt":{"rendered":"
Nemokamas futbolo \u017eaidimas \u201eUFL\u201c su Cristiano Ronaldo reklama ne\u012fsitvirtino rinkoje, o \u201eStrikerz Inc.\u201c gali atleisti apie 250 i\u0161 400 darbuotoj\u0173.<\/p>\n","protected":false},"author":0,"featured_media":38181,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[15208,6511,6507,15209,15207,29529,98],"miestas":[],"class_list":["post-38180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technologijos","tag-cristiano-ronaldo","tag-ea-sports-fc","tag-efootball","tag-strikerz-inc","tag-ufl","tag-west-ham-united","tag-zaidimai"],"acf":[],"_links":{"self":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts\/38180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/comments?post=38180"}],"version-history":[{"count":0,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts\/38180\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/media\/38181"}],"wp:attachment":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/media?parent=38180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/categories?post=38180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/tags?post=38180"},{"taxonomy":"miestas","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/miestas?post=38180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}