{"id":40258,"date":"2026-07-12T17:47:58","date_gmt":"2026-07-12T17:47:58","guid":{"rendered":"https:\/\/cp.snarskis.lt\/index.php\/2026\/07\/12\/steam-istorinis-rekordas-pajamos-per-pusmeti-soktelejo-iki-103-mlrd-euru\/"},"modified":"2026-07-12T17:47:58","modified_gmt":"2026-07-12T17:47:58","slug":"steam-istorinis-rekordas-pajamos-per-pusmeti-soktelejo-iki-103-mlrd-euru","status":"publish","type":"post","link":"https:\/\/cp.snarskis.lt\/index.php\/2026\/07\/12\/steam-istorinis-rekordas-pajamos-per-pusmeti-soktelejo-iki-103-mlrd-euru\/","title":{"rendered":"\u201eSteam\u201c istorinis rekordas: pajamos per pusmet\u012f \u0161oktel\u0117jo iki 10,3 mlrd. eur\u0173"},"content":{"rendered":"<p>Platforma \u201eSteam\u201c 2026 met\u0173 pirm\u0105j\u012f pusmet\u012f pasiek\u0117 istorin\u012f rezultat\u0105: remiantis \u017eaidim\u0173 rinkos analitik\u0173 vertinimais, jos bendrosios pajamos gal\u0117jo siekti apie 10,3 mlrd. eur\u0173. Tai vienas stipriausi\u0173 \u201eSteam\u201c pusme\u010di\u0173 per vis\u0105 platformos istorij\u0105, rodantis, kad skaitmenin\u0117 PC \u017eaidim\u0173 rinka i\u0161lieka itin aktyvi.<\/p>\n<p>Skai\u010diuojama, kad pajamos augo apie 14,5 proc., palyginti su tuo pa\u010diu 2025 met\u0173 laikotarpiu. Dar labiau stebina tai, jog rezultatas, vertinant analitik\u0173 pateikiamus duomenis, lenk\u0117 ir 2025 met\u0173 antr\u0105j\u012f pusmet\u012f, \u012f kur\u012f paprastai patenka \u0161ventinis i\u0161pardavim\u0173 sezonas.<\/p>\n<p>\u201eSteam\u201c i\u0161laiko temp\u0105 net ir augant konkurencijai, o vienu svarbiausi\u0173 veiksni\u0173 \u012fvardijamas did\u0117jantis \u017eaid\u0117j\u0173 aktyvumas Azijos rinkose. Pastebima, kad ry\u0161kios premjeros ir regionini\u0173 bendruomeni\u0173 pl\u0117tra gali stipriai kilstel\u0117ti platformos srautus bei pardavimus.<\/p>\n<h2>Rekordinis aktyvumas ir auganti auditorija<\/h2>\n<p>2026 met\u0173 kov\u0105 \u201eSteam\u201c fiksavo nauj\u0105 vienu metu prisijungusi\u0173 naudotoj\u0173 rekord\u0105 \u2013 apie 42,3 mln. \u017eaid\u0117j\u0173. Toks pikas rodo ne tik did\u0117jant\u012f \u017eaidim\u0173 populiarum\u0105, bet ir tai, kad PC segmentas, kur\u012f kai kas anks\u010diau laik\u0117 prarandan\u010diu pagreit\u012f, sugeba pritraukti masin\u0119 auditorij\u0105.<\/p>\n<p>Taip pat vertinama, kad platforma per m\u0117nes\u012f gali tur\u0117ti daugiau nei 200 mln. aktyvi\u0173 naudotoj\u0173. \u0160ie skai\u010diai svarb\u016bs ir leid\u0117jams, nes didel\u0117 auditorija rei\u0161kia geresnes galimybes pasiekti pirk\u0117jus per pagrindinius \u201eSteam\u201c puslapius, rekomendacijas ir sezoni\u0161kas akcijas.<\/p>\n<h2>Premjeros kelia pardavimus<\/h2>\n<p>Analitik\u0173 \u012f\u017evalgose pa\u017eymima, kad pajam\u0173 augim\u0105 palaiko ir nuolat stor\u0117jantis nauj\u0173 \u017eaidim\u0173 srautas. Pastaraisiais metais \u201eSteam\u201c kasmet pasirodo de\u0161imtys t\u016bkstan\u010di\u0173 nauj\u0173 projekt\u0173, o tai didina konkurencij\u0105, bet kartu stiprina pasirinkim\u0105 ir skatina pirkimus per i\u0161pardavimus.<\/p>\n<p>Tarp ry\u0161kiausiai prie pajam\u0173 prisid\u0117jusi\u0173 2026 met\u0173 naujien\u0173 minimi tokie vardai kaip \u201eForza Horizon 6\u201c, \u201eResident Evil Requiem\u201c ir \u201eCrimson Desert\u201c, taip pat d\u0117mesio sulauk\u0119 t\u0119siniai \u201eSlay the Spire 2\u201c bei \u201eSubnautica 2\u201c. Tokios premjeros da\u017enai sukuria vadinam\u0105j\u012f ilg\u0105 pardavim\u0173 uodegos efekt\u0105, kai pirkimai t\u0119siasi ir po starto, ypa\u010d prasid\u0117jus nuolaid\u0173 sezonams.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201eSteam\u201c 2026 met\u0173 pirm\u0105j\u012f pusmet\u012f, analitik\u0173 vertinimu, gal\u0117jo pasiekti apie 10,3 mlrd. eur\u0173 pajamas ir fiksuoti naujus naudotoj\u0173 aktyvumo rekordus.<\/p>\n","protected":false},"author":0,"featured_media":40259,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[23388,1508,11468,188,177,2189,98],"miestas":[],"class_list":["post-40258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technologijos","tag-gabe-newell","tag-pc-zaidimai","tag-skaitmenine-prekyba","tag-steam","tag-vaizdo-zaidimai","tag-valve","tag-zaidimai"],"acf":[],"_links":{"self":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts\/40258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/comments?post=40258"}],"version-history":[{"count":0,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/posts\/40258\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/media\/40259"}],"wp:attachment":[{"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/media?parent=40258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/categories?post=40258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/tags?post=40258"},{"taxonomy":"miestas","embeddable":true,"href":"https:\/\/cp.snarskis.lt\/index.php\/wp-json\/wp\/v2\/miestas?post=40258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}